I need to concentrate on a new collection but I am not able to.
I have always been passionate about woven fabric and here we have such a magnificent tradition.
Our craftsmanship is also top notch.
But to run a business I have to compromise big time.
Mill made material is just not appealing to me, no matter how good the quality.
To me they have no life.
That thought ‘though is so absolutely wrong.
People make a living out of the production of these fabrics.
Even then.
I personally can never wear them.
And I can’t put my heart into using them.
Ideally I would only use hand spun and hand woven textile. Although we do have some production of hand spun yarn, it is too expensive to produce in commercial volumes. I know. I have tried. And lost money.
Hand woven fabric still has a market, but not if the quality is how I wish it to be. I want the traditional beauty where the weaver proudly pushed his limit. Again that kind of work is too expensive for most people who have the taste. Those who can pay for them won't, because there is not enough bling or the body conscious “sexy” silhouette that is the current attitude towards dressing.
How I hate that word! It is just so very demeaning. But that is the word that the moneyed look for in the choice of their clothes.
Not that we do not have garments that have that appeal. But in the trade, New York, London, Milan and Paris speak. That is the customer base, and I can’t blame the designers of this country for catering to them; after all they have to make a living.
The wonderful local crafts are also disappearing.
Now they are either commissioned or are produced for the mass market in compromised quality. Again at their best they are far too expensive to compete with the cheaper access to gaudy taste or imported aesthetics.
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